Dental Tribune Asia Pacific

A-dec Company Profile

Located in Oregon in the U.S., A-dec is one of the largest dental equipment manufacturers in the world. A-dec designs, builds, and markets much of the furniture and equipment solutions found in the dental office including: chairs, stools, delivery systems, dental lights, cabinetry, and a full line of accessories, such as vacuum pumps, water sprays, and controls. With an extensive global network of authorized dealers and customers in more than 100 countries, A-dec also provides equipment for most every dental school in the United States, as well as more than 70 countries around the world.

The husband and wife team of Ken and Joan (pronounced Jo-Ann) Austin founded A-dec in 1964. With a $2,400 loan from Ken's father and a local dentist, the pair had the goal of having ten employees in five years. Ken, a life-long tinkerer, had trained as an engineer at Oregon State University from which he graduated in 1954. After serving in the Air Force, Ken found himself unable to fit his inventive nature  to his work due to the restrictions of the work place. He went through a series of eight jobs in eight years. Joan agreed to start A-dec with Ken in hopes of having a steady income for their family. Prior to meeting her husband, Joan worked in the insurance industry and had plans to open her own business. At A-dec, she took charge of the administrative, legal, and personnel departments, eventually becoming the company's executive vice-president and treasurer. Ken was the engineer and product designer. When they started their business out of a Quonset hut in their hometown of Newberg, the couple never imagined the magnitude of a business they enjoy today.

A-dec strives for the simplest and most elegant equipment solutions that meet the needs of today with the flexibility to accommodate the technology of the future. A-dec dental equipment is truly designed with the life of the dental practice in mind.


A-dec's long list of milestones reveals some of the industry's most revolutionary dental equipment solutions, and it's no wonder. Ken and Joan Austin never strayed from a single-focused purpose: make the best better. Whether it's advancing ergonomics, elevating infection control, or integrating delivery-system technologies, the results have added efficiency and reliability to the world of dental care since 1964.

A-dec named the most popular equipment brand

A-dec has once again been voted the most popular brand among dentists in all the major categories of dental equipment in the United States home market.

According to the survey results published in Dentaltown magazine, published in the U.S., A-dec delivery systems were favored by an astounding 60 percent of dentists–more than all the other brands combined!

The annual survey among dentists in the United States has shown a continual increase in popularity of the A-dec brand in each of the past five years. This is the ninth year of the Townie Choice Awards, and the ninth year A-dec has been a head-and-shoulders winner above the competition.

A-dec totally dominated the categories for delivery systems, patient chair, dental stools, operatory lights, and dental cabinetry. It was also the leading choice for dental unit waterline maintenance, with its easy-to-use ICX water treatment tablets.

More than half of the dentists surveyed preferred A-dec patient chairs to all other brands, and over 40 percent of dentists preferred A-dec cabinetry to competing brands.

A-dec Regional Manager (Europe), Luciano Marchesi, said the results highlighted the overwhelming demand for A-dec dental equipment by dentists around the world.

“Europe is a very important market for A-dec outside of the US, and we believe the strong support of the brand and repeat purchases by dentists here supports the results we are seeing in the US home market,” Mr. Marchesi said.

The company has had a presence in Europe for many years and has some of the world’s best dealer support outside of the United States. A-dec also has dedicated territory managers who provide valuable dealer support and training, and assisting with technical enquiries and warranty.

“The unrivalled dealer network in Europe is a major reassurance to dental professionals establishing or re-equipping their practices. Apart from the legendary reliability of A-dec equipment, the parts and service support for A-dec in Europe is second to none,” Mr. Marchesi stated.

Mr. Marchesi shared that A-dec was at the foundation of modern dentistry, being one of the first to pioneer sit-down dentistry and continually developing ways of increasing productivity, and reducing fatigue by producing a superior work environment for the dental team.

“A-dec continues to innovate, with the flagship A-dec 500 and A-dec’s completely new ‘operating theatre-style’ LED operatory light—just a couple of examples of the equipment that has made the practice of dentistry easier for practitioners all over the world," Marchesi added.

Think differently with A-dec

A-dec is committed to promoting patient, as well as dental team well being, and we strive to provide quality dental chairs that reflect this commitment. A-dec distributes over 500 equipment packages in the UK and Republic of Ireland every year—which we believe to be a true testament of the quality of service and options of equipment we offer to the dental profession.

We aim to offer equipment specifically engineered to help you and your dental team work more efficiently. Our range of durable, reliable equipment—that’s backed by your local full-service dealer—is offered to you with the bigger picture in mind, with surgical design, ergonomic application, and comfortable delivery all considered. A-dec believes that with the support of their professional sales and after-care support network, you truly can ‘plan for perfection’ in your dental treatment environment.

A-dec announces five-year warranty

A-dec is pleased to introduce an official five-year warranty, effective January 1, 2015, for all dental equipment purchased from an authorized A-dec dealer.

Already well known for strong after-sale support, A-dec formally introduced this policy in order to further back their dealers and support customers.

“Dentists who own A-dec products already know that we are their partner for the life of their practice,” says Grant Gerke, Vice President of Product Marketing. “We focus on every last detail in each product we manufacture—and we wanted to make an official statement for our dentists that our commitment goes far beyond manufacturing a durable product. Now we’ve simply put our promise in writing,” Gerke continued.

A-dec staffs a large network of customer service professionals. They are located on-site at the company’s Newberg, Oregon headquarters and in one of their global facilities, and they assist A-dec’s worldwide network of authorized dealers and dentists with installation, operation, and maintenance questions. A-dec was rated #1 by dentists for both “reliability” and “after-sale service” in a 2013 third-party, double-blind study.



A-dec UK Distribution Center
Austin House
11 Liberty Way
Nuneaton, Warwickshire
England CV11 6RZ
A-dec Australia Distribution Center
Unit 8, 5-9 Ricketty Street
Mascot, NSW 2020, Australia

© 2020 - All rights reserved - Dental Tribune International